The 2024 election looks nothing like 1992
The Conservatives were always in a far stronger position under John Major than they are under Rishi Sunak.
ByPolling
Is Reform UK really gifting Labour a majority?
Polling shows that it’s nonsense for the Tories to believe that supporters of Nigel Farage’s party will come to their…
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Exclusive poll: childcare could swing voters at the next election
Some 42 per cent of Britons say early-years reform will impact the way they vote.
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How dangerous is the school concrete crisis for the Tories?
The debacle could define public perceptions of Conservative incompetence.
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Who can beat the Tories in Mid Bedfordshire?
Labour and the Lib Dems are fighting it out for who is best-placed to challenge for Nadine Dorries’s very Conservative…
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Labour isn’t winning, the Tories are losing
While voters think Labour would do a better job on the cost-of-living crisis, they don’t actually know what the party’s…
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When will the SNP put itself before the Greens?
The junior partner is the biggest winner from the continuation of the discredited power-sharing deal.
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Stevenage Woman needs a holiday
British voters find it harder to take a restful break than five years ago.
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The polling data that shows the Tories could recover
Harold Wilson narrowed a 26-point polling deficit to just two. Could Rishi Sunak do the same?
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How posh is Keir Starmer? British voters don’t know
A quarter of the public think the Labour leader was privately educated – and some think he inherited his knighthood.
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Most voters can’t tell if Rishi Sunak is right wing
They can’t tell if Keir Starmer is left wing either.
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Polling is ruining politics
Instead of substantive discussions about policy, elections are reduced to game theory.
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Voters don’t just feel Britain is broken – they feel they’re broken too
Polling shows both middle and working-class people want reform – but they don’t necessarily believe Labour can deliver it.
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Why the Tories can’t take hope from 1991
There are good reasons to think there is no overcoming Labour’s lead this time round.
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John Curtice on how the Tories are “stuffed”
Britain’s TV polling icon on spats with Labour, the UK reversing Brexit, and why the Union is “in trouble”.
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As the polling gap closes, Keir Starmer faces his greatest test yet. He mustn’t panic
It’s “squeaky-bum time” for the Labour leader – but we know he has an appetite for concrete change.
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Is Mick Lynch working class?
Rishi Sunak has accused trade unions of a “class war” – but class is not clear-cut in Britain’s new era…
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Are you an unsettled withstander or a hopeful struggler? Meet Britain’s new cost-of-living classes
These are the new social groups of the inflation age.
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Is this the revival of Tory moderates?
The One Nation wing of the party is trying to regroup in the post-Truss era.
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What was the point of Brexit? Britons still don’t know
A survey from Deltapoll finds that few Brits can name any advantages to leaving the EU, three years after it…
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